PEOPLEHUNT is looking for a Digital Marketing Manager. We are hiring on behalf of our bookmaker client company.

Job Summary:
As the Senior Digital Marketing Manager for the India region, you will oversee all digital marketing efforts, ensuring compliance with local constraints while maximizing growth opportunities. The ideal candidate must have a solid network to acquire traffic rapidly and a deep market understanding.

Key Responsibilities:

- Develop and execute digital marketing activities across various channels (media buying, CPA, social media, SEO/SEM, ASO, affiliate, whitelisting), ensuring flexibility to adapt to the local market.
- Executed high-performance acquisition campaigns and implemented effective whitelisting strategies
- Collaborating with CRM and product to ensure customer engagement, focusing on financial performance and audience engagement metrics.
- Manage and allocate digital marketing budgets effectively, ensuring all expenditures are optimized for maximum ROI in Asian markets.


Skills and Qualifications:

- Minimum 2+ years of experience in digital marketing in gambling in India.
- Proven track record of successful digital campaigns.
- Demonstrated ability to find effective traffic sources through a strong industry network and implement whitelisting strategies to ensure campaign compliance.
- Data driven approach in tracking and analyzing performance metrics and making decisions to optimize campaign performance.
- Proven experience managing large digital marketing budgets, ensuring maximum ROI in a competitive environment.
- Proficient in English (B2), with strong communication skills, both written and verbal + Hindi as a plus.